Makeover Mood
If you’ve seen the Queens products on shelves at your local shop or on our website, you’ll notice that they have gone through an exterior transformation. It was a long and arduous process, but we think they turned out great! Thank you team at Monvera, Richards Packaging, and Labelgraf (all companies in-state, which is a plus)!
Some of the features of the new packaging include:
Queens logo, website, and a blurb about our ethos printed on the jar
MADE BY HAND IN SF printed - to honor our beautiful city but also the amazing farms we partner with to make our product
note on recycling our packaging
continuous thread deeper lid that prevents leaking
labels with a gloss lamination that are bubble resistant, esp when exposed to moisture
everything printed on jar with more space to show the insides (product)
In addition, most jar companies have price breaks when purchasing volume, so it made sense to unify our product sizes as much as we can (in the past we had 6oz, 8oz, 9oz jars and now all of them are 9oz). Plus, don’t think anyone minds ordering a 3oz larger size of the ssam jang ;). In addition, we selected a kimchi jar that had a mouth opening the same size as the 9oz jars so that we could use the same lids and order higher quantities.
We still have some old “vintage” jars of gochujang and dwenjang with the old labels in our fridge, which make us nostalgic, but the products are all growing up and all moving to different cities, so it was a good time for a little makeover ;). We hope you’re enjoying them as much as we are.